Founded in 2007 in the heart of Jerusalem by the Shehade family, RAD Jeans has grown from a small shop on Salah Al Din Street into a globally recognized brand. What began as a family passion for crafting stylish, high-quality men’s clothing has now expanded to multiple locations across the country and an international online store, making our signature styles accessible to fashion-forward men around the world.

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Our History

2007

Our first store

We opened the first RAD Jeans store at Salah Al Din street in Jerusalem.

2012

Rad Sabaya

We opened our first women clothing store, RAD Sabaya, Also at Salah Al Din street in Jerusalem.

2018

Our Own Brand

We launched our own clothing brand partnering with multiple well known and respected factories around the world.

2020

Social Media

We started marketing our business through social media platforms

2023

Our 3rd Location

We opened our second RAD Jeans shop in Beit Hanina, which was our 3rd physical location.

2023

E-Commerce

Launching our Website, starting our journey in the international market.

2024

International Warehouses

We opened 2 warehouses one in Historical Palestine and the other in Turkey, which will fulfill the demand for the international market.

Relocating to Turkey

As a Palestinian brand in Jerusalem, we faced a lot of challenges, from the political and economical situation of the country, the high shipping costs and more, that is why we decided to open our warehouse in Turkey to give a better service, faster and cheaper shipping for our customers.

Our Mission

At RAD Jeans, we believe that everyone deserves to look their best without breaking the bank. Our mission is to bring you luxury fashion at affordable prices, helping you elevate your wardrobe with premium, stylish pieces.

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Your Style, Your Identity
From Jerusalem to the World
Luxury Fashion

A Family Business

As a family-run brand, our values are deeply rooted in trust, quality, and community. Osama Shehade, the visionary behind our online business, spearheaded the brand's digital transformation, helping RAD Jeans reach a global audience through social media and e-commerce.
Today, RAD Jeans is a beloved name among the youth, known for understanding the evolving tastes of young men and creating clothing that reflects their style and personality.